Detail

We focus solely on customisation and configuration, not building from scratch. You bring your artisan retail business (handmade goods, export orders, online + offline retail) and we configure Zoho tools to work your way.

Here’s what we do:

• Zoho Commerce Setup – Configure your online store customised for artisan products: product variants (size, colour, handmade batch), export/domestic shipping rules, multi-channel fulfilment.

• Zoho CRM Configuration – Configure CRM to manage retail customers, wholesale buyers, repeat customers, and export clients. Build workflows for follow-ups, order history, and loyalty.

• Zoho Inventory / Books Integration – Set up inventory tracking for handmade SKUs, material usage, variant stock; automate invoicing and payment flows for domestic & export sales, VAT compliance.

• Omni-Channel & Marketplace Integration – Configure integrations with social media shops (Instagram, Facebook), marketplaces, and your website so your artisan goods reach global customers.

• Zoho Campaigns & Social – Configure email/social campaigns to showcase new collections, seasonal artisan launches, and special offers. Automate segmentation of loyal buyers vs new leads.

• Zoho Analytics & Dashboards – Build customised dashboards: best-selling products, seasonal trends, regional sales, export performance. Make this data available to you in a friendly view.

• Training & Handover – Configure user-roles and train you and your staff to use the system effectively for daily operations.

Artisan retail businesses face unique challenges: managing handmade products, varying stock, offline and online channels, wholesales and exports, and customer relationships beyond casual sales. We offer a specialised service: customising and configuring the Zoho suite (CRM, Commerce, Inventory, Books, Analytics, Campaigns) to turn your artisan business into a digital storefront with full control. Drawing from the Tunisian handicraft retail case in Nabeul, we know how to transform a traditional retail setup into a modern multi-channel business using Zoho’s ecosystem. 

Benefits

When your artisan retail business is configured with Zoho (via our service), you will:

• Get clarity & control over both offline store and online sales: one system, one dashboard.

• Save time by automating order flows, inventory checks, export documentation, and customer follow-ups.

• Reach a wider audience — your handcrafted goods can be sold beyond local markets, thanks to e-commerce and social-market integrations.

• Improve customer experience & retention — personalised email offers, loyalty, repeat orders become manageable.

• Make smarter decisions — use analytics to know what products sell best, which markets to target, and when to launch seasonal collections.

• Preserve your artisan identity while scaling digitally — you keep the soul of handmade craft, we help you scale the business with tech.

Our Experience

We have helped artisan & retail businesses in Tunisia (such as the Nabeul handicraft case) to adopt Zoho’s suite and transform their business operations. We know every feature of Zoho Commerce, CRM, Inventory, Books, Social, Campaigns, and Analytics. We configured these tools to turn a local craft store into a global seller of handmade products with multi-channel sales and export capabilities.

With this expertise, we tailor the solution to fit your workflows (seasonal collections, export logs, variant inventory) rather than forcing you into standard templates.

With our Custom Zoho CRM & E-Commerce Configuration for Handicraft Retailers, you get the tools and setup to take your artisan business global, while keeping the heart of handmade craftsmanship. We do the tech: configuration and customisation. You do what you love: create and sell your craft. Let’s make your business efficient, visible, and data-driven.